Inbound & Outbound Marketing Fulfillment Services

Active Marketing

Aligning with Your Marketing 

Channel Strategy

Comprehensive solutions for every project.

Our outbound marketing uses both traditional and emerging tactics to reach out to customers and spread the word about products and services. In the digital world, outbound methods include email, text, sales calls, display ads, videos, on-demand, training and more. This makes outbound marketing the perfect complement to inbound marketing.

  • Direct mail

  • Parcels, products and packages (personalized one-to-one)

  • Gift style-bags, baskets, products and food products

  • Designer or luxury items and parcels

  • Event and conference management

  • Outbound B2B and B2C calling, display ads and billboards

  • Inbound and direct response

Outbound Marketing Inbound Marketing Search Spam Interstitial Pages Outbound Sales Calls Banner and Display Ads Paid/Rented Email Lists Press Release Billboards and Outdoor Advertising Forum, Comment and UGC Spam Most Social Media Advertising Pop-Ups and Pop-Unders Trade Show Booths Paid App Reviews Contextual Ads Video Ads Print Ads SEO and PPC Video Content Opt-In Email Lists Thought Leadership Community Building Authoring Books/Print Media Word of Mouth and Viral Marketing Content Creation and Marketing Supporting/Sponsoring Events Organic App Store Visibility Press and Public Relations Earned Social Media Influencer Outreach Public Speaking Blogging Consumers more familiar The medium doesn’t get in the way of message Benefits of In-hand solitarity to get attention Reduced chance of over saturation of the message or offer Targeting the audience with more focus Responsible for majority of clicks on the web Lower average cost to acquire a new customer Earning attention organically by providing valuable information Powered by telling a compelling story Long-game tactic builds value over time

Measure Marketing


FGS’s analytics and reporting tools track and measure all marketing activities and provide full visibility into campaign performance, pipeline momentum and revenue impact. With FGS, you can see how your outreach efforts are performing by audience, channel, geography and much more.

Activemarketing Outbound Marketing & Inbound Marketing